What the Fwuck?!

The stuff about the world that makes you stop and say it out loud. Facts from every side, every one linked to its source. Never political.

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What the Fwuck?!

We put plastic in everything. Now it's in everyone. Why are we acting like it isn't happening?

Tiny bits of plastic have turned up in human blood, hearts and bottled water, and most plastic never gets recycled. Glass doesn't shed plastic and can be remade forever. So why aren't we using it? The honest answer, explained simply.

Nov 1, 2026 · 10 min read

What the Fwuck?!

Charge twice as much, make twice as much: oil company profits doubled. Here's the math.

Shell just doubled its profit. Pump prices jumped far more than the oil they're made from. Here's where the extra money goes, why electric cars and biodiesel didn't bring prices down, and what the numbers actually say, explained simply.

Oct 29, 2026 · 8 min read

Our apps Made by the family behind What the Fwuck

Cool CueCool your home with the night air

App

Free cooling is outside your window every night.

Turn off the AC. Let the night cool your house for free.

Cool Cue watches your town's forecast and tells you the two moments that matter:

EveningAC off. Windows open.When the outside air turns cooler than your house, Cool Cue tells you. Let the night do the work.
MorningWindows shut. Blinds down.Before the day warms up, Cool Cue reminds you to close up and contain the cool.
AfternoonThe AC stays off longer.The cool you collected overnight carries you deep into the day.

Get Cool Cue:

Learn more at coolcue.com

Support-OFor anyone who lives alone

App

Someone you love lives alone?

Three everyday worries. One app.

Live alone? Worried that if something happens, nobody will know?Support-O's your solution. Each morning Support-O says good morning and you tap one big button. If you don't, the people you chose get a text.
Need help keeping track of your medication?Support-O's your solution. Your medication list, with your own clear, close-up photo of every pill, so you can match what's in your hand.
Having trouble keeping track of physical therapy or workout routines?Support-O's your solution. Your routines in one place, in your therapist's own words, with pictures, the days to do each one, and room to log your progress.

Get Support-O:

Learn more at support-o.com